In the current information society, as it slowly penetrates, we will find that we have been poisoned by the name "Douyin" or we can't stop using Douyin... As long as people who have used Douyin have this feeling, people will fall into it unconsciously, so what are we browsing?

"Beautiful young ladies", "handsome young brothers", "cute little cute babies" and "glutinous food"... These beautiful, interesting and fun contents make us deeply involved in this platform.

In this era of Internet dividends, no one wants to miss it. Opening a new account is very simple, but if you want to operate it for a long time, there will be many problems, so before you create a new Douyin account, you should know the following:

2. The content promoted by the platform and its operation methods

3. How to operate when the powder reaches the bottleneck period?

4. How to monetize the Douyin account?

1. What mechanism does the platform have to distribute content?

The algorithms of all platforms on the market are different, but the algorithms of general platforms include content producers and content consumers. Among them, Douyin’s algorithm mechanism is a recommendation mechanism that classifies the content of content producers.

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When a user posts the first video, it will be tagged with a label. At the same time, it will also label ordinary users and recommend content that users like based on the frequency of videos, likes, comments and reposts.

2. What kind of content is recommended in large quantities?

First of all, what is the main content of Douyin?

Douyin now promotes positive energy, such as the videos of soldiers, firefighters and police that have been popular recently. Because Douyin’s current main direction is to spread positive energy, which is in line with socialist values. On the contrary, videos that spread negative energy will not be recommended.

In addition, there should be no watermarks or other platform logos. The picture quality should be clear and the background should be clean. It is best to have a cover and subtitles to increase click-through rates.

Second, what is the basis for the platform to distribute content?

When Happy Birthday Douyin Tutorial uploads a video, the platform algorithm will start running. First, the video's cover and title will be checked, and if there are no violations, the video will be manually checked and approved online. After going online, the screen will be deduplicated and keywords will be matched. If your video is too similar to other people’s videos, the platform will not recommend it.

It is not as difficult as you think to make money on Douyin and become an Internet celebrity

If your videos are not repeated, they will be matched with keywords to 200 to 500 online users. At the same time, the platform will judge based on likes and comments, forwarding, completion rate and attention ratio.

When you get a lot of good feedback from users and no one reports it, the platform will recommend your video repeatedly within 1 to 7 days, which is why some videos suddenly become popular.

Third, will the video become popular if posted a second time?

Before, when browsing Douyin, I often saw “I heard that the video will become popular if posted a second time.” This statement is incorrect. If you send the same video twice, it basically won't catch fire. Due to this algorithm, the same video is considered duplicate content and the platform will not recommend it.

3. 3 ways to quickly increase fans on Douyin

When you are ready to open, you must understand the platform algorithm so that you can clearly define the positioning of the account during operation. If you want the account to get higher weight and more recommendations, what should you do?

The first is to keep the account active. Operators must check their voice every day, like and comment on other people’s videos, follow their peers, watch live broadcasts, etc. These actions should last more than three days before the platform algorithm tags you.

Secondly, content quality must be constantly updated. The update frequency must be stable initially. Only by demonstrating your continuous production capabilities can you gain users' attention. However, if you want to increase your number of fans and get more recommendations, you need to understand the 5 indicators as shown below

It is not as difficult as you think to make money on Douyin and become an Internet celebrity

For example, use 5 seconds at the beginning of the video to quickly arouse the audience's interest. If the user is interested, they will continue to watch. In addition, do not increase the number of views, because increasing the number of views will lead to confusion and may not even be recommended by the platform.

Third, we must constantly optimize and iterate ourselves. Constant content will reduce the platform’s recommendations. After constant updates, we can hide videos with bad data and only show good content.

General accounts will encounter a bottleneck period when powder rises. On the one hand, dou+ on the Douyin platform can be used to get more. On the other hand, it can be used as a content matrix to attract different fans, open multiple accounts, and increase business value.

-4-Douyin Advertising

Ultimately, all content platforms hope to monetize their content. A common way is business cooperation.

Douyin has a special content trading platform-Xingtu. It recommends pricing ads based on the number of followers on the account.

It is not as difficult as you think to make money on Douyin and become an Internet celebrity

Happy Birthday Douyin tutorials can also be monetized by selling goods, such as opening product windows or selling goods through live broadcasts, just like the most popular Li Jiaqi live broadcast selling lipstick on the Douyin platform. In addition, Douyin will increase algorithmic weight for accounts that frequently live broadcast, but the content must be innovative.

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